Our mission
We build digital ecosystems that meaningfully connect brands, customers and technology. Our mission: to create solutions that strengthen revenue models, simplify processes and ensure sustainable success for businesses in the prepaid economy.
Our approach
Technology × Strategy × Brand. We develop digital systems that not only work, but deliver economic results. From architecture and the customer journey to brand management.
The innovation umbrella for commerce, loyalty and gift card technologies through the customer journey to brand management.
The DIGIWERFT Group combines technological excellence with brand strategy expertise. Under our umbrella, we bring together expertise from:
- Gift card management
- Loyalty systems
- E-commerce & Payment
- Data Analytics
- AI automation
- Brand strategy and digital product development
Each shipyard has its own expertise, but they all follow the same principle: technology, strategy and brand interlock seamlessly.
GutscheinWERFT
Prepaid and giftcard economy
TicketingWERFT
Smart event and access systems
SponsorenWERFT
Marketing models in the sports business
FIBU‑WERFT
Digital financial processes
CRM‑WERFT
Customer management & loyalty
GUTSCHEINWERFT
Strategies for revenue, liquidity and growth: GutscheinWERFT is the most strategically important business division of DIGIWERFT GmbH. We support companies in the hospitality, catering, sport, leisure and e-commerce sectors on their journey towards their own gift card economy.
We view gift cards not as a product, but as a financial instrument:
- for pre-financing revenue
- for securing liquidity
- for strengthening customer loyalty
- for developing proprietary prepaid economies
Our strength lies in the combination of:
- technology (Headless, API-First, MACH)
- strategy (Financial Float, Pricing, Distribution) Business acumen (Liquidity, Breakage, Working Capital)
Let’s build a digital future together.
Every gift card sale generates more than just revenue: it delivers predictable liquidity, measurable success and genuine future security.
- Whether it’s a gift card economy, a loyalty scheme or a commerce platform, we develop solutions that sustainably strengthen revenue models.